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Interactive’s flexibility and reliability drove Emirate Leisure Retail’s decision to shift from in-house to outsourced systems.


Emirates Leisure Retail, a subsidiary of Emirates Group, is a rapidly growing arm of the business that specialises in leisure, retail and hospitality. The Australian division in particular expresses a strong interest in building and managing restaurants, bars, cafes and specialty coffee outlets, with Hudson Coffee already in its portfolio.


To allow local and global connectivity for Emirates Leisure Retail businesses and staff – and keep up to speed with customer needs – Emirates Leisure Retail requires sophisticated IT systems that are always reliable and up to date. Their existing in-house IT system was proving to be ineffective, and was impacting on server downtime. As such, Emirate Leisure Retail was looking for a flexible, modern IT solution that was cost effective, would minimize business risk, and could maintain IT access, this latter point being a crucial factor in their business model.


With a tailored storage and back-up system, Interactive now provides data management and recovery support services to Emirates Leisure Retail’s entire franchise network. As part of this IT package, Emirates Leisure Retail co-located its systems to Interactive’s Melbourne data centre, a course of action which, when coupled with the included managed firewall, offers invaluable peace of mind that their data will always be available and the information never lost.


Working with Interactive has been very straightforward. There are no issues with the system and the support from the relationship team is excellent. I don’t have to worry about our data anymore, which means my focus can be better spent elsewhere.

Leigh Parry, Emirate Leisure Retail Financial Controller
Emirates Leisure Retail


  • Cloud & Managed Services